Placemaking & destination marketing for nationally renowned projects

Name: Ledgard Jepson
Address: Office 19, Neepsend Triangle, Sheffield, South Yorkshire, S3 8BW
Telephone: +441147040031

We’ve worked with some of the UK’s largest place organisations on a range of projects across placemaking, place branding, and place and destination marketing.

With a great deal of experience in working closely with local authories, architects, developers and a wide range of stakeholders, our placemaking process delivers authentic place brands that work hard to convey the vision and aspirations of a place.

Whether a residential development, a new town centre, a super-regional shopping centre or an airport - we're able to provide support in a range of ways, including:

placemaking through place research + stakeholder engagement + place vision
place branding - developing the experience concept, core brand propostions and narratives, thorough to visual identities and brand guidelines
developing strategic and tactical marketing plans and identifying key themes to engage with stakeholders and end users
developing consultation websites for stakeholder and public engagement
bringing your place brand to life through online and offline marketing materials
designing and installing wayfinding assets
social media marketing - leveraging social channels to assist with engagement and to build place brands through online channels

The Glass Works: Redefining a town centre

Bringing Barnsley’s redevelopment to life through digital channels - repositioning a town centre, to find a place in the hearts of Barnsley.

Completed in 2021, The Glass Works is a £220m investment which is central to the redevelopment of Barnsley Town Centre. As part of the pre-launch activity, we defined the messaging strategy which laid the foundation for the digital communications, highlighting various opportunities and challenges that the area and the development may face.

Since the launch of The Glass Works, we’ve spearheaded their brand development and its translation across digital channels by planning a busy content schedule, designing and executing all aspects to strategically bring the redevelopment to life, meeting the demands of all stakeholders across Barnsley.