A leading organisation promoting the development of sports science has been delighted with Ledgard Jepson’s work in spreading the word about its pioneering work.

SportsPulse, based at Sheffield Hallam University, is the only centre of expertise in its field in the UK and has worked with some of the biggest names in sport. In the lead-up to the 2008 Beijing Olympics, SportsPulse has appointed Ledgard Jepson’s communications team to handle its public and media relations.

Part-financed by the EU and tasked with developing the sports business sector in South Yorkshire, SportsPulse is a unique public-private partnership—a consortium of the leading academics in sports science and technology as well as local sports companies and experts (including Sheffield Hallam University, ANSYS, Montgomery Leisure Services, Sheffield International Venues and HD Sports).

Based at Sheffield Hallam’s Centre for Sport and Exercise Science, SportsPulse is helping the local area to recognise and exploit the business opportunities which exist through sport. These include sports product research and development, business network development, and a programme to attract international training camps to the region.

Since its inception in 2003, SportsPulse has helped to boost the sports sector by more than £6.5m. It has been the lynchpin in pioneering 28 technical research and development projects, getting eight new businesses off the ground and attracting two sports companies to relocate to Sheffield—all of which have created more than 80 new jobs.

David Curtis, director of SportsPulse, said: “Ledgard Jepson has been on board since September 2007 and in a relatively short space of time has given us high-profile exposure in major media in the region and beyond. We’re delighted with the expertise and guidance Ledgard Jepson has given us and we look forward to more success in the future.”